Aximz Technologies - Mobile Apps Development & Web Design Company in Chennai, India. | Mobile Apps Development & Web Design Companies in Chennai, India.

DIGITAL MARKETING

Launch impactful and intelligent ads to reach the right audience at the right time.

The online marketing waves are deviating and many brands are looking for quick, effective ways to position their business in front of a high-converting customers base. Boost your search engine attention and get instant results with Aximz Technologies Paid Marketing services (PPC).

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Get the most from your advertisement

Between search ads, display ads, YouTube, sponsored content, and social media - and the targeting options available in each of those channels - digital media offers an unprecedented amount of choice.

The thing is to know how to reach the right people on each platform. Without proper tools, time and expertise, it can be daunting to tell if you are making progress and your ad dollars make any returns.

We are experts at creating highly efficient ads and hyper-performing campaigns, using all the skills and tools of digital media to optimize how your marketing money is spent. Our team of paid media experts, data scientists, and creative people work together to put your ad to the right set of audience, general revenue, increase leads, etc.,

What are the different types of PPC ads?

We are sure, you know what is paid ads and what it does. The next important step is to understand the different types of PPC marketing campaigns that can help you build your online presence and promote your business to the right audience. Our pay-per-click (PPC) advertisement team will work closely with your team to determine the perfect PPC ad type that you can use to create your sales funnel. There are various types of pay per click ads available, depending on your objective:

Search Ads

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Search ads are the most standard form of paid search marketing.

Search ads appear to the prospective users who are already looking for your services or type of products. These pay-per-click ads are suitable for short sales cycles or one-time campaign promotions. Our pay-per-click advertising team suggests search advertising to businesses targetting to acquire more high-quality leads from new customers.

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Display Ads

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Display advertising is known for its effectiveness in reaching more than 90 percent of online users.

Display ads appear on Google's partner websites, targeting people who visited industry-related sites. Display advertising maximizes photos and texts to capture the online users' attention and convince them to take action. Our pay per click advertising agency recommends display advertising to companies with lengthy sales cycles and niche or luxury customers.

Social Ads

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Social media paid advertising is the fastest-growing segment of pay per click advertising services.

Social ads appear on social media platforms, such as Facebook, LinkedIn and Twitter. They are programmed to reach prospects based on their hobbies, networks and interests, among other factors. Social media advertising is suitable for brands with an active social media presence and highly-targeted customers.

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Remarketing Ads

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Remarketing is one of the best ways to reach high-converting customers and double your turnovers.

Remarketing ads remind people who have already visited your website to come back and compel them to convert. Unlike search advertising, remarketing is relatively cheaper because there are lower competition and highly targeted customer segments. Our PPC marketing firm uses smart PPC ad formats and extensions to produce significant results with your PPC campaign.

Google Shopping Ads

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Google Shopping ads are suitable for websites with a large volume of products.

These PPC ads appear in a carousel above or beside the main Google search results, allowing prospects to view the products and prices on Google SERP before they even click onto anyone's website. This means every click you are paying for has a higher chance of converting, assuming your target customers have already explored all product offerings on Google Shopping ads. Our PPC agency recommends Google Shopping to eCommerce businesses aiming to reach customers with clear buying intent.

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In-stream Ads

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In-stream ads are also called YouTube ads. These are pay-per-click ads that appear on YouTube search results,

YouTube videos and video partners on Display Network. YouTube ads present your brand in a unique and memorable way. Recently, Facebook has launched in-stream ads, allowing companies to place advertisements in the best slots and natural breaks in video content.

Gmail Sponsored Promotions (GSP)

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Gmail sponsored promotions are an effective way to generate direct response leads. GSP allows you to reach interested leads right in their inbox.

Unlike YouTube ads, GSP has a click-to-call ability that enables prospects to make direct calls to you and convert at any point of your sales funnel. Our PPC company sets up your GSP to maximize its targeting abilities and generate high-quality clicks.

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Local Services Ads

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Local service ads follow a pay per lead model. This means you don't have to pay for clicks that don't turn into leads.

Local services advertising is only applicable to a few markets, including HVAC companies, electricians, plumbers and locksmiths. Our PPC firm partners with local service providers to make their businesses more visible to their target demographics.

Amazon PPC Ads

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Amazon advertising is one of the increasingly popular PPC services in the online landscape.

Amazon PPC ads allow Amazon sellers to generate brand awareness, boost sales and drive more store visits by placing sponsored ads on the platform's key locations. At Thrive, we leverage our PPC experts' technical knowledge and expertise to organize your Amazon PPC campaigns and increase your profit margin.

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Make the right move for your brand with PPC advertisements

Nowadays, the digital landscape growing exponentially and websites are increasing at warp speed. From small companies to large-scale eCommerce businesses, almost all of them are on the worldwide web, spending their time figuring out advertising plans and maximizing all possible conversion paths. Large marketing opportunities, however, come with lots of challenges.

Despite the availability of advertising tools and online marketing platforms, some businesses remain invisible to their target audience. As a result, market players are in a huge battle, making less progress with their marketing efforts.

Even social media marketing has become a big hindrance for many companies. Before, social media platforms allowed businesses to reach millions of people worldwide for free. Over time, social media giants have started ad regulations that require advertisers to pay more to get their content to their target customers. This becomes an issue because not all marketers have the capacity to run and support ongoing social media campaigns at a large scale.

Besides web development and social media marketing, search engine optimization (SEO) is also one of the most essential aspects of achieving higher brand exposure. The problem with SEO and other internet marketing strategies is it takes so much time to reflect organically to your advantage and takes a relatively large sum of investment before you see the results.

If you are looking for an immediate boost and fast ROIs, pay-per-click (PPC) ads are one of the best and most profitable choices. Maintain full control of your paid search marketing efforts and get positive business outcomes with targeted PPC services.

Ready to start your project?

We have more than 10+ years of experience, with an impeccable track record of satisfied customers. Our design and development experts will surely meet your demands. Go ahead and let us know what project ideas you have on your mind.

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